Dear Ladera Fan-
We are all constantly searching for better ways to recognize those who are most important to us. Because you spent over $2000 with us in 2011, this qualifies you to become a 2012 member of our exclusive and unpublished Premiere Crew Wine Club tier, LADERAElite! As one of our best customers of 2011, members of LADERAElite enjoy the greatest privileges we have to offer:
 Your LADERAElite membership is good through the end of 2012. Please feel free to contact me for more information or to arrange for your own exclusive LADERAElite wine dinner! Thank you for your continued support of our work here at LADERA.
Cheers,
GORDON WAGGONER
Director, Consumer Sales & Hospitality
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